Suresh Pasricha - Business Head, Cereals and Oil Seeds
Suresh's Story at Bayer India
I became a Bayer family member in 1999 after the merger of Bayer and Sunseeds and the bond has only grown since then. I have to admit that it was not a very easy period for me till 2005 due to market complexities. But Bayer always trusted in my capabilities. Finally in 2005, I got chance to serve in very complex, disturbed/derailed but potential territory and proved myself with significant growth and also won Best Innovation Award in Proagro entity.
Bayer always complimented my performance with growth opportunities and recognition. In 2006, I became the area manager and very next year got opportunity as Regional Manager in 2007 which was absolutely new role for me - a big challenge as well as opportunity.
I vividly remember an incident where during budgeting process our Sales Head asked me if I was comfortable with the deliverables. I replied “I am okay whatever you have decided for us and we will prove it!! He appreciated the approach and instantly agreed to give me all possible since it was a new learning phase for me. My region was at bottom level in country when I had taken up the responsibility and within one year we won the Best Region Award!
Clearly perseverance was the key from an attitudinal front for me. Innovation is something that I have always believed in and practiced. I have always tried to do something new and motivated my team to adopt the same approach. Great results followed. Within 3 years period, my region divided into 3 regions due to huge business volume, significant growth year on year and huge potential.
Management acknowledged my performance and within 1 year I become Senior Regional Manager and by 2010 got opportunity to serve as Zonal business development manager responsible for Seed business in zone.
The growth trajectory has been consistent since then. In 2011, I became the first AGM Business Development in India, became Crop Manager in 2015 with responsibility of Vegetable& Pulses crops for North CBU.
Currently, I am serving as Business Head Cereals & Oilseeds India and am responsible for driving business for Millet & Mustard with a strategic approach. I am especially proud of the moment when our Project Saath-Saath won second best Global Crop Science Award 2018.
I continue to be a Bayer ambassador with lot of passion and pride.
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